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Retailing management /

by Levy, Michael; Weitz, Barton A.
Material type: materialTypeLabelBookPublisher: Boston : McGraw-Hill Irwin, c2009Edition: 7th ed.Description: xxxi, 702 p. : col. ill. ; 29 cm.ISBN: 9780073381046 (alk. paper); 0073381047 (alk. paper); 9780071284240 (pbk.); 0071284249 (pbk.).Subject(s): Retail trade -- Management | Einführung
Contents:
The World of Retailing -- Retailing Strategy -- Merchandise Management -- Store Management -- Cases.
Review: "Retailing Management by Levy and Weitz continues to be the market-leading text for the retailing course through its readability, organization, and emphasis on how students can come to grips with real retailing issues while being able to solve problems. The text's logical decision-making focus allows students to discover the process of strategic decisions first before moving on to implementation. Students indicate that this text is "good read" because of the numerous examples of retailers, their practices, the interesting retail facts in the margins, and eye catching design and layout."--BOOK JACKET.
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Item type Current location Call number Copy number Status Notes Date due Barcode
Books Books KAMPALA UNIVERSITY,GGABA
General Section
HF5429.L4828 2009 (Browse shelf) C1 Available Material available in hard copy 2018-0170
Books Books KAMPALA UNIVERSITY,GGABA
General Section
HF5429.L4828 2009 (Browse shelf) C1 Available Material available in hard copy 2018-0171
Browsing KAMPALA UNIVERSITY,GGABA Shelves , Shelving location: General Section Close shelf browser
HF 1416.A47 2013 Global marketing HF 5415.J5 2013 Principles and practice of marketing / HF5415.7S425 2008 Designing and managing the supply chain HF5429.L4828 2009 Retailing management / HF5429.L4828 2009 Retailing management / HF 5437.B35 2008 Procurement principles and management / HF 5437.B35 2008 Procurement principles and management /

Includes bibliographical references and indexes.

Section I The World of Retailing -- Section II Retailing Strategy -- Section III Merchandise Management -- Section IV Store Management -- Section V Cases.

"Retailing Management by Levy and Weitz continues to be the market-leading text for the retailing course through its readability, organization, and emphasis on how students can come to grips with real retailing issues while being able to solve problems. The text's logical decision-making focus allows students to discover the process of strategic decisions first before moving on to implementation. Students indicate that this text is "good read" because of the numerous examples of retailers, their practices, the interesting retail facts in the margins, and eye catching design and layout."--BOOK JACKET.

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